Client • Saysh      — 2021/2
Creative Director:
Bernise Wong
Harry Peacham
Desmond Lo (MMM Studio)
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Design Lead: Kayla Watson
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The Saysh 0.07 NFT

To celebrate Allyson Felix’s record-breaking performance at the Summer Games in Tokyo, Saysh commissioned a one of one digital artwork, minted as a Non Fungible Token (NFT), and offers it at auction, alongside a pair of Olympic race-worn custom spikes, also one of one, designed for and worn by Allyson Felix.

We invited our audience and community to own a true piece of sporting history, to support sporting futures. All proceeds went to the Women’s Sports Foundation, specifically the Power of She Fund: Child Care Grant, which funds child care for women that are current and aspiring athletes. All of this builds toward Saysh's vision: a future where inequality is undermined by female creativity and athleticism.

The NFT was picked up by the world-famous Saatchi Gallery in London, and shown in their inaugural NFT exhibit, opening the art to a global audience.

The generosity of our buyers ensured fewer women have to choose between being a professional athlete and being a mother.

NFT Landing page

 

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Saysh-NFT-16_9_-02
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saatchi.001
saatchi.002

Selected Works

I Know My PlaceSaysh | Brand Launch Campaign

SayshBrand Identity & Ecosystem

Home of SayshRetail Space & Experiential Design

OmorphoBrand Identity, Campaign and Digital Product Design

Hodinkee - Holiday Campaign 2021Campaign & Digital Product

Saysh x KithBrand Partnership & Campaign

Spike 1 NFT x Saatchi GalleryCampaign & Digital Art (NFT)

House of '98 - ESPNCampaign & Experiential Digital Design

Mountaintop ConversationsPodcast Production & Identity Design

GoogleFuture Vision

Evolved By NatureBrand Identity & Product Design

Saysh Two CampaignProduct Design & Campaign & Lookbook

NoonBrand Identity & Packaging Design

PICIBrand Identity & Product Design

Nike x NYvsNYCampaign

SiriusXMBrand Identity

M&MDigital Ecosystem

Aesop OasisProduct & Membership Design

Nike x USOCampaign

SZA — AMEX UNSTAGED ConcertLive Performance Production & Art Direction