Client • Nike New York   Agency • R/GA       — 2019
Team | Gabriel Cheung, Jenny Wu, Leah Alfonso, Harry Peacham 

Art Direction — Nike NY vs NY


Final art direction and design exploratory for the campaign launch of the Nike Summer x NY vs NY. Change is the only constant in New York City; Summer sport is the most transitional time of the year and yet sport ignites change. Nike tells the story of how sport turbocharges positive changes, documenting progress as it ripples through New York's communities. 


 

 

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Selected Works

I Know My PlaceSaysh | Brand Launch Campaign

SayshSaysh | Brand 360°

Home of SayshSaysh | Retail Experience

OmorphoBrand Launch/ Brand ID

Hodinkee - HolidayHodinkee | Holiday Campagin 2021

Saysh SS LookbookSummer Campaign

Saysh x KithBrand Partnership

Saysh Equality Over AntiquitySaysh | Brand Campaign

GoogleFuture Vision

Noonnoon

Saysh Two CampaignProduct Design & Campaign & Lookbook

PICIParker Institute

SiriusXMSiriusXM

Trendex StoneTrendexStone

PATHPath Foundation

SZA — Unstaged Concert(Live Performance)

VesperVesper

Anklet by SayshSaysh | Product Campaign

M&MM&M Digital Experience

KATE'SButcher & Cookshop

YAKOLive Nation

Uniqlo x UTUniqlo